官方新聞稿： Introducing Google Play: All your entertainment, anywhere you go
March 7, 2012 at 2:04 AM Entertainment is supposed to be fun. But in reality, getting everything to work can be the exact opposite—moving files between your computers, endless syncing across your devices, and wires…lots of wires. Today we’re eliminating all that hassle with Google Play, a digital entertainment destination where you can find, enjoy and share your favorite music, movies, books and apps on the web and on your Android phone or tablet. Google Play is entirely cloud-based so all your music, movies, books and apps are stored online, always available to you, and you never have to worry about losing them or moving them again.
With Google Play you can: Store up to 20,000 songs for free and buy millions of new tracks Download more than 450,000 Android apps and games Browse the world’s largest selection of eBooks Rent thousands of your favorite movies, including new releases and HD titles Starting today, Android Market, Google Music and the Google eBookstore will become part of Google Play. On your Android phone or tablet, we’ll be upgrading the Android Market app to the Google Play Store app over the coming days. Your videos, books and music apps (in countries where they are available) will also be upgraded to Google Play Movies, Google Play Books and Google Play Music apps. The music, movies, books and apps you’ve purchased will continue to be available to you through Google Play—simply log in with your Google account like always.
To celebrate, we’ll be offering a different album, book, video rental and Android app at a special price each day for the next week in our “7 Days to Play” sale. In the U.S., today’s titles include the collection of top 40 hits Now That's What I Call Music 41, the popular game Where's My Water, the novel Extremely Loud and Incredibly Close and the movie Puncture for just 25 cents each. In addition, you'll find great collections of hip-hop, rock and country albums for $3.99 all week, detective novels from $2.99, some of our editorial team's favorite movies from 99 cents, and our favorite apps from 49 cents.
In the U.S., music, movies, books and Android apps are available in Google Play. In Canada and the U.K., we’ll offer movies, books and Android apps; in Australia, books and apps; and in Japan, movies and apps. Everywhere else, Google Play will be the new home for Android apps. Our long-term goal is to roll out as many different types of content as possible to people around the world, and we’ll keep adding new content to keep it fresh.
To learn more, head over to play.google.com/about or keep up with the latest on our Google+ page. If you’re headed to Austin later this week for South by Southwest, come to the Google Village to see Google Play in action. We can’t wait for you to try Google Play and experience a simpler way to manage your entertainment.
Posted by Jamie Rosenberg, Director of Digital Content
Introducing Google Play
Posted by Dirk Dougherty on 06 March 2012 at 10:10 AM
[This post is by Kenneth Lui, Android Developer Ecosystem. —Dirk Dougherty]
For more than a year we’ve been focused on expanding the reach, content, and monetization opportunities of Android Market. We started by extending the store to users on the web and then went on to add books, movies, and music. The number of people who have visited, registered, and downloaded from the store has been amazing.
Today we’re launching Google Play, an integrated destination for apps, books, movies, and music, accessible to users on Android devices and to anyone on the Web. As part of this launch, Google Play replaces and extends Android Market — users everywhere can now find their favorite apps and games in Google Play, with other digital content, all in one place.
We believe that with a strong brand, compelling offerings, and a seamless purchasing and consumption experience, Google Play will drive more traffic and revenue to the entire ecosystem.
We’ll be investing in the brand to bring Google Play to as many people as possible, and we’ll also invest in the latest digital content to keep Google Play fresh, relevant, and engaging. Apps and games remain the core of Google Play, so we’ll continue investing in new ways to connect users with their favorite apps, and developers with new customers.
As we grow and promote Google Play around the world, we’ll be marketing your apps and games at the same time. Our policies have not changed and our goal is still the same — to create a great, open marketplace for distributing Android apps.
Google Play is built on the same infrastructure as Android Market, so the transition for users and developers will be seamless. Users can sign into their existing accounts with the same credentials as before and purchase content using the same payment methods. As a developer, there’s no change needed to your published products and you can continue to use the same publishing tools to put your app in front of hundreds of millions of Android users. If your app was in Android Market yesterday, it’s in Google Play today.
We’ll be rolling out Google Play to devices in a phased OTA update, starting today and continuing over the days to come. With the update, the Android Market app will upgrade to the Play Store app and the Music, Videos, and Books apps will upgrade to Play Music, Play Movies, and Play Books. This update is for devices running Android 2.2 or higher, and users on other devices will continue to have the same access to your apps as before.
You can start sending customers to your products in Google Play right away. Check out the updated “Get it on Google Play” badges and look for an email with more details on the transition. In the meantime, you can check out the Google Play web site at the link below and join the discussion on +Android Developers.